Abercrombie & Fitch

Do206 and Abercrombie & Fitch teamed up for a branded content advertising campaign. I did some research, created an online guide, captured photos and video for the campaign. Not only was the guided content received well, but Abercrombie renewed their contract with Do206. I couldn’t be happier to help that relationship grow and expand with my own plan and content.


Online Guide:
Seattle On The Down Low

What did I do here:
✓Wrote a guide to the hidden gems of Seattle based upon clients selections and built a custom HTML Page
✓Captured photos and video for the page, social media promotions and advertisements
✓Promoted the content via the Do206 email list
✓Create social posts promoting the guide via Facebook, Twitter and Instagram
✓Created a campaign report details social and web impressions and engagement


Video:


Photos: